PwC | Global news | Sales

An overview of PwC global news:

Europe

Europe | Regional

Customer-centric digital transformations to win out in new normal A handful of forward-looking companies actually thrived during the pandemic – winning new customers and boosting revenues. PwC has taken a closer look at the ‘magic formula’ of these businesses.
27 May 2021
United Kingdom

Europe | United Kingdom

Retailers must make return on experience the new ROI In addition to the traditional return on investment (ROI) metrics such as NPS, which are used to determine a company's success, it is time to introduce another metric.
22 May 2019
Asia

Asia | Regional

Companies should focus on ROX, contends latest PwC consumer survey Celebrity and ‘influencer’ endorsements have the most impact on product/service adoption. Fact or fiction? Ask PwC.
27 March 2019
United States

North America | United States

Podcast ad revenue will more than double by 2021 Podcasts have taken the digital world by storm, generating ad revenues in the US which surpassed $300 million last year.
29 June 2018
Argentina

Latin America | Argentina

Argentina's national airline calls on consulting firms to reshape loyalty program Argentina’s largest airline Aerolíneas Argentina has put out a call for an international consultancy to remodel its loyalty program.
19 June 2018

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