IFS - Marketing Industry Manager

Firm
PwC
Location
Amman
Education
Benefits
Competive
Functional areas
Industry

Line of Service

Internal Firm Services

Industry/Sector

Not Applicable

Specialism

IFS - Clients & Markets

Management Level

Manager

Job Description & Summary

Implement marketing plans and carry out marketing activities to support the brand identity and positioning. Development of thought leadership, connecting with the Clients and Markets Business Partners to address the LoS marketing and business development needs. Support sales efforts through marketing publications and collateral on business topics most relevant to the LoS/Industry/Proposition. 12 month FTC.

Customer 

  • Work closely with Industry and Proposition leaders to deliver their strategic objectives, and profiling activities 

  • Deliver impactful and innovative campaigns across the region with a strong focus on digital content to resonate with our client

  • Abide and follow the brand of PwC Middle East and Strategy& ME in the region and ensure that the work is aligned to the overall corporate brand identity

  • Deliver quality thought leadership thinking to clients, publications and collateral on business topics most relevant to them and support the brand positioning

  • Work with the Events team to professionalise and deliver high quality events

  • Work closely with the design team and agencies on contracted creative production

  • Embrace digital tools and improve our processes

  • Implement marketing training opportunities for partners and principals

 

Internal processes 

  • Implement the regional marketing plan 

  • Promote marketing activities in the region including enforcement of corporate branding and marketing strategies, implementation of branding guidelines in line with global corporate standards of the PwC network

  • Work closely with creative production agencies and market research firms for marketing campaigns and development of marketing plans

  • Work with the PR & Communications Team Lead on participation in marketing events, industry forums and conferences in the region, and the business development team on sales activities

  • Support in the measurement of the  effectiveness of marketing campaigns and produce update reports for management

  • Work with the Account Drivers and Clients & Markets Director to incorporate relevant market trends and insights.  

  • Support Marketing Team Lead in budget preparation 

  • Ensure cost efficiency of all marketing activities

  • Adhere to the Marketing budget

  • Review business results and ensure the adherence of the marketing activities and plan towards achieving the plan

  • Responsible for people management including nurturing talent, coaching and counseling

  • Develop talent within the team by providing consistent direction and support to achieve targets/service level agreements

  • Act as a key resource and liaison to other functional areas of the business, building cross-functional relationships as needed

  • Establish a healthy work environment

Education

  • Degree educated

 

Language

  • Fluency  in spoken and written English,  proficiency in Arabic is an advantage  

 

Overall Experience

  • 5+ years of experience in the Marketing field 

 

Specific Experience 

  • Proven track record in a marketing function 

  • 2+ years of experience in the Professional Services Industry in a top tier big 4 firm specifically in PR, Communications or  Marketing is an advantage

  • 2+ years  experience in a management capacity

  • Industry experience within the Middle East is preferred

 

Knowledge and Skills

  • In depth knowledge of Marketing and Branding principles

  • In depth knowledge of the Professional Services Industry, including latest market developments, best practices and trends

  • Strong knowledge of new and traditional marketing channels

  • In depth knowledge of service offering for all PwC LoS and industry sectors in the Middle East

  • Commercial awareness

  • Knowledge of business planning and budgeting

  • Excellent communications (verbal and written) skills, including public speaking and interviewing skills, and ability to represent the organization in diverse forums

  • Subject matter expertise in marketing and branding

  • Knowledge of monitoring effectiveness of marketing campaigns

  • Solid knowledge of corporate reputation and business ethics

  • Knowledge in  online media, social media Marketing, and developing user friendly digital platforms

  • Excellent Marketing research skills and conducting competitive intelligence analysis 

  • Good project management skills 

  • Excellent leadership and interpersonal skills 

  • Significant personal presence, enabling successful interaction directly with senior consultants, clients, and knowledge professionals

Education (if blank, degree and/or field of study not specified)

Degrees/Field of Study required:

Degrees/Field of Study preferred:

Certifications (if blank, certifications not specified)

Desired Languages (If blank, desired languages not specified)

Travel Requirements

Available for Work Visa Sponsorship?

Government Clearance Required?

Job Posting End Date

Job information

Firm: PwC

Location: Amman

Education:

Apply

More jobs