Marketing Industry Support - Senior Associate - KSA

Line of Service

Internal Firm Services

Industry/Sector

Not Applicable

Specialism

IFS - Clients & Markets

Management Level

Senior Associate

Job Description & Summary

Coordinate and implement marketing activities under the guidance of the Marketing Team Lead and/or Marketing Industry Manager. Coordinate the preparation of marketing materials such as brochures, audio/ visual materials. Update databases with market data. Liaise with the media, advertising agencies, and vendors. Coordinate involvement in conferences, exhibitions and marketing seminars.

Main Responsibilities:

Financial

• Adhere to the Marketing budget

Customer

• Support in the implementation of marketing plans for global and regional initiatives
• Analyse key performance indicators on marketing campaigns to ensure return on investment measurements
• Share coverage with relevant authors on a regular basis
• Abide and follow the brand of PwC Middle East / Strategy& ME  in the region and ensure that the work is aligned on the overall corporate brand identity
• Works effectively with other parts of the marketing, communications and business development function.
• Work with Events Lead on coordinating  marketing events to support industry leaders
• Support colleagues with all marketing communications requests

Internal Process

• Assist in the implementation of the regional marketing plans 
• Support with all branding needs and requirements internally and externally
• Track media coverage regularly and compile monthly coverage report
• Prepare required briefs and share with seniors and other team members
• Support team in handling logistics of events managed and supported by the firm (hotel bookings, catering, photography, branding, sending viewpoints, etc.)
• Follow up and update project plans
• Handle invites and logistics of media trainings and photoshoots 
• Follow up on deadlines and deliverables with key parties such as marketing material vendors, printers, translators, etc.
• Keep inventory of branded material and highlight need for replenishments 

Learning & Growth

• Responsible for working with PwC Marketing Network to ensure consistency and alignment of PwC ME standards to global standards
• Liaise with the corporate marketing and knowledge teams on  global campaigns, knowledge sharing initiatives, and other corporate activities
• Act as a key resource and liaison to other functional areas of the business, building cross-functional relationships as needed

Education

• Degree educated

Language

• Fluency in spoken and written English,  Arabic is an advantage  

Overall Experience

• 4+ years of experience in the Marketing field 

Specific Experience 

• Prior experience  in a  marketing function 
• Experience in the Professional Services Industry in a top tier big 4 firm specifically in PR, Communications or Marketing is an advantage
• Industry experience within the Middle East is preferred

Knowledge and Skills

• Familiarity with the Professional Services Industry, including latest market developments, best practices and trends
• Knowledge of new and traditional marketing channels
• Knowledge of service offering for all PwC LoS and industry sectors in the Middle East
• Good multitasking skills
• Good communication (verbal and written) skills
• Able to convey points clearly and quickly in person or over phone conversations
• Proactively seeks advice and approval from other team members
• Knowledge of monitoring effectiveness of marketing campaigns
• Knowledge of corporate reputation and business ethics
• Knowledge in  online media, social media Marketing, and developing user friendly digital platforms
• Marketing research skills and conducting competitive intelligence analysis 
• Good project management skills and sense of teamwork

Education (if blank, degree and/or field of study not specified)

Degrees/Field of Study required:

Degrees/Field of Study preferred:

Certifications (if blank, certifications not specified)

Required Skills

Optional Skills

Desired Languages (If blank, desired languages not specified)

Travel Requirements

0%

Available for Work Visa Sponsorship?

No

Government Clearance Required?

Yes

Job Posting End Date