MMJS Consulting signs sports-focused partnership with Saudi Awwal Bank
MMJS Consulting, a professional services firm with offices across the region, has signed a strategic partnership with Saudi Awwal Bank.
Formed in 2019 through the merger of SABB and Alawwal Bank, Saudi Awwal Bank is one of the Kingdom’s largest banks, with more than 5,000 employees, over 80 branches, and total assets exceeding SAR 454 billion. The bank has strategic ties with UK-headquartered HSBC, which holds a 31% stake in the business.
The partnership with MMJS Consulting will see the two organisations join forces to support sports entities across the Kingdom. Reflecting the significance of the collaboration for the sports scene, the agreement – facilitated by the Ministry of Investment – was signed during the Sports Investment Forum held last week in Riyadh.
The collaboration will focus on delivering integrated banking and advisory solutions to businesses operating in the sports sector. By combining MMJS Consulting’s advisory expertise with Saudi Awwal Bank’s financial capabilities, the partnership aims to streamline access to banking services while helping organisations enhance operational efficiency.
In its role within the agreement, MMJS Consulting will advise leaders of sports entities on areas including access to innovative financing solutions, enhancement of financial governance practices, strengthening institutional capabilities, and the professionalisation of operations. The consulting firm will meanwhile also advise Saudi Awwal Bank on enhancing its services to the segment.
The initiative will be led by MMJS Consulting’s Saudi team, which operates out of Riyadh. The firm also has offices in the UAE, Bahrain, Kuwait, Oman, and India.
