A roundup of BCG's Middle East CEO and Leaders Forums

14 December 2020 Consultancy-me.com

Boston Consulting Group (BCG) recently held its two-day flagship CEO and Leaders Forums, bringing together senior leaders from the public and private sector across the Middle East. A roundup of the event’s main takeaways. 

The invitation-only event was opened by Joerg Hildebrandt, a German-origin senior partner at Boston Consulting Group and Head of the Middle Eastern operations, who set out the main topics on the agenda – centered around ‘shaping a better future’. 

Marc Randolph, the founder and former CEO of Netflix, led the CEO Forum on day one, where he elaborated on the online movie and television streaming service’s inspiring success story and discussed new consumer demands with participants. “Today, with the future less transparent than ever before, creativity, innovation, and experimentation are required to win new customers and stand out from the competition,” said Randolph. 

“How we adapt to this new reality and how the business community creates the processes and cultures required to survive and thrive are the questions demanding solutions,” he continued. 

Leading in the New Reality

The second day hosted the Leaders Forum, which aimed to reach out and engage public sector organisations in the region. Former Prime Minister of Finland Alexander Stubb, who recently concluded his tenure as European Investment Bank Vice-President and now serves as Director of the School of Transnational Governance, explained why the world would be a better place when society emerged from the current difficulties and shared his proposals to navigate the next decade and beyond.

“We humans have a tendency to do three things – over-rationalise the past, over-dramatise the present, and underestimate the future,” said Stubb. “Having the opportunity to discuss ways in which we can maintain stability in the current world of disorder and hopefully make the world a better place was a privilege.” 

Across both days, BCG provided participants with the opportunity to explore topics, discuss solutions and network through sessions – moderated by managing directors and partners at BCG in the Middle East, Hans Clement and Maya El Hachem – and a virtual platform.

Attendees also were provided exclusive access to BCG’s latest thought leadership, with insights tailored to the specific industry and functional focus of leaders. “We ensured that they received specific and detailed responses to their specific areas of interest,” said Hildebrandt.

Reflecting on the event, Hildebrandt said, “We are delighted with the response and reception from our clients regarding the beneficial extent of our CEO and Leaders Forums. The event was a huge success and as we head into 2021, the conversation concerning how best to lead in the new reality can continue to gain traction with inputs from every member of regional leaders’ community.”

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