Microsoft specialist Avanade enters the Middle East with two offices

08 September 2021 1 min. read
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Microsoft advisory and technology giant Avanade has entered the Middle East market with the establishment of new offices in Dubai and Abu Dhabi. 

Founded in 2000 by Accenture and Microsoft as a joint venture (now majority owned by Accenture), Avanade is a consulting and technology services provider dedicated to the Microsoft ecosystem. The US-headquartered group has around 49,000 professionals in 20+ countries, with the Middle East now joining the company’s footprint. 

Commenting on the launch, UAE leaders of both Accenture and Microsoft expressed their delight on the move, highlighting how Avanade is well positioned to help organisations running their processes and systems on the Microsoft backbone (Dynamics, Azure, Office 365, etc) with their digital transformation, continued optimisation and innovation. 

Microsoft specialist Avanade enters the Middle East with two offices

“The launch of Avanade in the United Arab Emirates marks another milestone for our successful collaboration of over two decades,” said Sayed Hashish, General Manager of Microsoft in the UAE. “Together with Avanade and Accenture, we will continue to empower every organisation in the UAE to achieve more.” 

Nadya Abdulla Kamali, Accenture’s country managing director for the UAE, added: “We are thrilled to welcome Avanade to the UAE. With our combined service capabilities, global scale and joint solution development on the Microsoft platform, we look forward to helping our clients drive an end-to-end digital transformation of their businesses.” 

Leading the setup and growth of Avanade is Adriano Neves, who will relocate from São Paulo to Dubai. Neves has been with Avanade for over a decade, latterly serving as Sales, Industry and Client Relationships Lead in Brazil. Before that, he worked for Microsoft for over eight years.