PwC inaugurates new office in AlUla, its 6th in Saudi Arabia

Global accountancy and consultancy firm PwC has officially inaugurated its new office in AlUla, the firm’s sixth office in Saudi Arabia.

Commenting on the milestone, Hani Ashkar, PwC Middle East Senior Partner said: “Saudi Arabia has been a home for PwC for over 40 years, and we’re proud to further expand our commitment to the Kingdom by launching our sixth office in the country, AlUla.”

“Having an office in this thriving, nature-rich city will provide us with the opportunity to continue supporting and realising the next chapter of AlUla’s enduring legacy as one of the world’s leading sustainable tourism destinations.”

In line with the Kingdom’s Vision 2030, the Royal Commission for AlUla aims to transform AlUla into a “world-class destination” for cultural tourism and communities. AlUla County covers an area of more than 22,000 square kilometres and is home to the country’s first UNESCO World Heritage Site, Hegra, as well as other sites of great global and historical importance such as Dadan and Jabal Ikmah.

The Commission also has the ambition to grow AlUla into a “thriving business hub” for the wider northwest region, with PwC’s arrival a next stepping stone in achieving this objective, said Amr AlMadani, CEO of the Royal Commission for AlUla.

“The presence of globally renowned companies, such as PwC, in AlUla is central to our goal of transforming the area into a dynamic and thriving business hub that will attract global talent, provide opportunities for existing talent and boost the ongoing development of not just AlUla but the Kingdom’s greater northwest region.”

Riyadh Al Najjar, PwC Country Senior Leader of Saudi Arabia said: “We are proud to be among the first of what we believe will be many global networks and organisations to establish an office in AlUla. With its economic diversification gaining momentum year-on-year as city’s strategic vision is realised, we have no doubt this is a great step forward, one that re-confirms our commitment to the Kingdom.”

Since the launch of the team a few months ago, PwC has hit the ground running, providing a range of services to clients, including the Royal Commission for AlUla itself. “We are working together on a wide range of projects and initiatives with the goal of turning AlUla into a vibrant, living museum that attracts global investors and tourists,” said Sameer Saleh, Middle East Government Sector Leader at PwC.

PwC’s AlUla office is located in the city’s cultural oasis urban zone. The firm’s other offices in the Kingdom are based in Riyadh (two offices), Al Khobar, Dhahran and Jeddah.