PwC strikes partnership with Abu Dhabi-based AI group G42

17 October 2022 2 min. read

PwC has entered a strategic agreement with G42, an artificial intelligence and cloud computing company based in Abu Dhabi.

The partnership will see PwC blend G42’s artificial intelligence (AI) capabilities and solutions with its own set of artificial intelligence offerings, part of the firm’s broader digital transformation service.

Headquartered in Abu Dhabi, and operating worldwide with over 2,500 employees, G42 is active in range of industries, including aviation, energy, healthcare, public services, sports, transportation, and smart cities.

PwC strikes partnership with Abu Dhabi-based AI group G42

“The partnership aims to drive innovation and uptake of artificial intelligence across businesses and sectors through combining PwC’s technology consulting prowess with G42’s AI track record,” said Stephen Anderson, partner and Middle East Markets leader at PwC.

The agreement comes at a time of major demand for AI expertise. According to PwC’s own estimates, the Middle East is expected to accrue 2% of total global benefits of AI in 2030 – equivalent to $320 billion. Companies across sectors are keen to capitalise on the technology’s opportunities, with service providers such as PwC and G42 playing an important role in AI adoption and innovation.

One of the key areas of focus is on building a joint cloud proposition which enables organisations to leverage AI in the cloud, as opposed to less powerful onsite applications.

On this offering, Talal Al Kaissi, G42 Cloud CEO, said: “G42’s scalable cloud infrastructure supports both enterprises and government entities in the UAE to smoothly transition to a modernised cloud-based infrastructure and allow them to further enhance their data practice to become data-driven corporations. We are proud to partner with PwC.”

Meanwhile, the partnership will also see the two companies team up on thought leadership. A first paper focused on digital twins has already been released (‘How digital twins can make smart cities better’) with several more in the make.