Global financial services consultancy Synpulse opens Dubai office

20 February 2023 2 min. read

International financial services consultancy Synpulse has launched a new office in the Middle East, to meet growing demand for its services from Middle East-based banks and insurance groups.

Having over the years built a roster of clients in Dubai, Kuwait, Qatar, Saudi Arabia, and the rest of the Gulf, Synpulse senior partner Ingo Muschick said the moment was right to establish an on the ground presence. Up until now, the firm supported its clients through (fly-in) teams from its European and Asian offices.

“Our office in Dubai will provide onshore support to our growing number of clients in the Middle East and serve as a hub for the region,” said Muschick, an 18-year company member who has been appointed leader of the new UAE base.

Global financial services consultancy Synpulse opens Dubai office

Launched close to thirty years ago in Switzerland, Synpulse is today one of the world’s larger management and consulting firms dedicated to the financial services landscape. The circa 1,200-strong team of Synpulse (known internally as ‘Synpulsians’) is spread across 20 offices in 15+ countries, serving clients worldwide.

“Our consulting and technology offerings perfectly answer the Middle East’s digital transformation needs,” said Muschick. “We will bring our global capabilities to the region to deliver onshore and offshore projects to multinational and local clients. We are excited to expand our global footprint and aim to make a sustainable impact on the financial services industry here in the region.”

Recruitment for the new office is well underway. A number of senior team members have been relocated to Dubai to kickstart the local operation, and several open roles are currently being hunted. “We’re looking to build a significant local team by the end of 2023, consisting of a mix of local hires and experienced talents with strong consulting and tech backgrounds,” said Muschick.

The office’s initial focus will be on digital banking, wealth transformation, and platform design services within the banking landscape, and target operating model, underwriting automation, and digital health in the insurance domain. Over time, Synpulse will seek to nestle itself among the region’s top financial services consultancies, and replicate its global portfolio of services, including that of technology subsidiary Synpulse8.

The Dubai launch comes in sync with the opening two other offices: in Paris, France; and Kuala Lumpur, Malaysia.

“With the massive demand for digital transformation services globally alongside our strong commitment to our clients to provide onshore support, we have solidified our global presence by adding Dubai, Paris, and Kuala Lumpur offices to our footprint,” said Yves Roesti, Co-CEO of Synpulse (the other Co-CEO is Konrad Niggli).