Like Digital & Partners welcomes David O'Sullivan as vice president

Digital agency Like Digital & Partners has appointed David O'Sullivan as Vice President of Commercial for the MENA region.

With offices in London, Paris, Dubai, and soon in Riyadh, Like Digital & Partners is a digital consultancy specialised in design, branding, marketing and tech development work for clients in the luxury, fashion and hospitality industries. The firm services some of the world’s leading brands in the segments including Mulberry, One&Only Resorts, Chalhoub Group, Majid Al Futtaim Group, Atlantis The Palm, La Perla, and De Beers.

As part of its growth strategy, Like Digital & Partners plans to expand its Dubai and Riyadh teams, with David O'Sullivan tasked with leading the commercial side driving that growth ambition. The UK-headquartered group currently has around 60 staff across its four offices.

“Like Digital & Partners’ dedication to the region and its sustained expansion across MENA is something that immediately resonated with me. I’m looking forward to working with an established team in the Middle East that is agile and responsive to client needs in the ever-changing digital landscape,” said O'Sullivan on his new challenge.

Cultivated in the United Kingdom and the Middle East, O'Sullivan brings more than 19 years of experience in the digital sector to the role.

He joins from Astound, where he was Managing Director of its MENA operation for the past three years. Before that, he served House of Comms and Valtech, having relocated to the region in 2016.

“Having worked in the Middle East for the past six years, David has refined his knowledge of what it takes to grow and nurture a well-rounded digital portfolio in this highly competitive marketplace,” said Alex Tovey, Chief Commercial Officer of Like Digital & Partners.

O'Sullivan’s portfolio of brands on his CV include the likes of The Kraft Heinz Company, Mercedes-Benz, JLL, NBC Universal, LG Electronics, World Duty Free Group, Wagamama, Marks & Spencer, PizzaExpress, and Warner Bros.