Swift launches new office in Dubai, its 3rd in the UAE

UAE-based audit and consulting firm Swift has launched a new office in Dubai, its third in the Emirates alongside home base Abu Dhabi and Al Ain.

Established in 2017 in Abu Dhabi, Swift has since its inception grown into a 40-person team comprising auditors, accountants, management consultants, and financial advisors. Now serving over 800 clients in the UAE, Swift advises and supports startups, mid-sized businesses and multinational groups.

Speaking about the expansion into Dubai, Nayef Saif Saeed Al Shamsi, Chairman and CEO of Swift, said that it marks the next step in its longer-term ambition to become a leading pan-regional player, and comes in response to growing demand for its services from Dubai-based companies.

“Our vision is to recognized as a leading auditing and consulting firm in the region, known for our professional services and unwavering commitment to customer satisfaction,” he said. “One of the globe’s and region’s key business hubs, Dubai offers the perfect landscape for us to enhance our service offerings and to cultivate strong client relationships in a thriving economy.”

Swift’s fresh Dubai office will offer a wide array of services, including external and internal audits, corporate tax advisory, and financial consulting. For cross-border engagements, the on the ground Dubai team will work closely together with colleagues in its other two offices.

Appointed to lead the new venture is Arwa Naccho, who has been hired externally and arrives with an established track record of growing businesses. “The addition of Arwa to our leadership team is pivotal as we expand into Dubai. Her management skills, as well as deep knowledge of innovative practices and technologies, aligns perfectly with our goals for growth and excellence,” Al Shamsi stated.

“Swift is poised for substantial growth in Dubai,” asserted Naccho, who said she was drawn to the firm for its growth ambition and ability to challenge the industry’s incumbent players with a highly client-focused approach. “At Swift, we prioritize personal relationships and adapt quickly to client needs. Placing clients at the heart of what we do enables us to deliver superior outcomes.”

With an estimated 1,000+ audit and consulting firms of all sizes active in Dubai’s burgeoning market, the scene is one rife with opportunities, but also loaded with competition.

Naccho said the firm’s approach positions it for success. “Our client-centric approach is reinforced by our core values of passion, integrity, teamwork, clarity, and quality. Our team brings rigorous standards, creativity, and transparent communication, which enable us to provide a level of service that differentiates us in the marketplace.”