NTT Data appoints Rami Beidas as General Manager for Saudi Arabia

Global technology consultancy NTT Data has installed a new leader for its Saudi office: Rami Beidas.

Based out of Riyadh, Rami Beidas is responsible for steering the strategic direction of NTT Data in Saudi Arabia. His responsibilities include driving sales, strengthening and introducing new products and service offerings, and improving customer experiences. He will also play a key role in strengthening collaborative relationships with ecosystem partners in the region.

“I am excited to bring my experience and leadership to this new role and to work with such a talented team. I look forward to driving growth and innovation in the Saudi market and continuing to build strong partnerships with our clients,” Beidas stated on his new role.

Part of Japanese conglomerate NTT Group, NTT Data is the company’s business and technology consulting arm. With over 190,000 professionals in 50+ countries, NTT Data is one of the larger players worldwide, competing with the likes of Accenture, Capgemini, Cognizant, and IBM, as well as Indian-origin players such as Wipro and Tata Consultancy Services.

Burcak Soydan, who leads NTT Data in the Middle East, said that Beidas’ appointment marks a “significant step forward” in the firm’s plans to support Saudi Arabia’s vision 2030 through cutting-edge digital transformation. “Rami’s deep understanding of the Saudi market, combined with his vast industry experience, will be instrumental in driving our growth, expanding our portfolio, and delivering innovative, tailored solutions to meet the unique needs of our clients.”

Beidas’ joins NTT Data from IBM, where he as the Ecosystem System Leader was responsible for IBM’s partner landscape in Saudi Arabia. His prior experience includes a consultancy role at the Ministry of Communications and Information Technology, where he managed and executed the first edition of LEAP in 2021.

Earlier, he spent 14-years at Cisco, where he held various leadership roles, culminating in his position as Enterprise & Commercial Leader, and worked for Ingram Micro in its Sales team.

“With its global expertise, innovative solutions, and strong local presence, NTT Data, is well-positioned to help Saudi organizations capitalize on the opportunities presented by the Kingdom’s Vision 2030,” Beidas concluded.

According to ConsultancyME’s latest consulting industry benchmark, NTT Data ranks among the leading players in several lines of business.