Mastercard | News | Sales

An overview of Mastercard news in the Middle East:

In the age of choice, brands must earn consumer loyalty In today’s competitive, fast-paced business environment rich with options, brands must not only attract consumers, but earn their loyalty, writes Johann Suchon, Senior Vice President Loyalty Solution
11 September 2024

More Mastercard news

How Mastercard Media Measurement can help maximize advertising impact Thirty years ago, TV, radio and print were the only ad channels. Today, advertising is a digital-dominated space, with new digital channels appearing daily.
16 September 2024
Five restaurant industry trends to watch in the Middle East The Middle East’s restaurant industry continues to evolve, in line with global trends, changing demands for consumers, and regional specifics.
19 August 2024
Applying analytical rigor to optimizing restaurant menus In most restaurants, burgers and fries are a classic combination, but for those seeking to eat healthier, a juicy and sweet watermelon cucumber salad may be the preferred pick.
08 August 2024
First Abu Dhabi Bank inks long-term partnership with Mastercard First Abu Dhabi Bank, the largest bank in the UAE, has agreed an exclusive long-term global partnership with Mastercard focused on collaboration in four markets: the UAE, Saudi Arabia, Oman, and Egyp
07 March 2024

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