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PwC |
News | Marketing
An overview of PwC news in the Middle East:
Consulting industry
Milestones
1
Expertise
Ecommerce
1
Marketing
3
Sales
2
Industry
Banking
1
Financial Services
1
Online
1
Retail
1
Themes
Crisis
1
Global news
1528
PwC launches new brand positioning and ‘So You Can’ campaign
PwC has refreshed its brand positioning and identity for the first time in 14 years. The launch is being rolled out globally and supported by the Nike-style campaign ‘So You Can’.
30 April 2025
Consumers in Saudi Arabia are happier with their banks
Customer sentiment for leading banks in Saudi Arabia has improved in the past year, according to a new study from PwC, which analyzed customer attitudes towards seven leading KSA banks.
16 January 2024
Middle East consumer behaviour changing and shifting online
Despite feeling the financial strain from Covid-19, consumers across the Middle East are still willing to spend more in the near future, although patterns of consumption are likely to change.
24 July 2020
More PwC news
Why smart organisations are rethinking how they operate through managed services
Many leading organisations are turning to managed services to drive efficiency, grow their business and accelerate their innovation.
16 October 2025
ESG increasingly integrated into Saudi Arabia’s urban development roadmap
The current construction boom in Saudi Arabia is making the Kingdom a major global hub for urban developers and investors.
04 October 2025
PwC announces talent, infrastructure and community investments in Saudi business
Big Four firm PwC has announced a series of investments in the Saudi market, spanning area such as people, innovation, and community impact.
18 September 2025
Middle East M&A market defies global slowdown with double-digit growth
kaft Despite global headwinds – from slower growth in advanced economies and heightened geopolitical fragmentation to new US tariffs – the Middle East’s mergers and acquisitions (M&A) market ga
05 September 2025
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