PwC | News | Online

An overview of PwC news in the Middle East:

Consumers are hybrid hunting bargains and more ESG minded The shopping behaviour of consumers in the Middle East is undergoing major change, with many of these changes likely to stick around for good, according to a new report by PwC.
17 May 2022
Entertainment goes digital as consumers embrace new normal Digital will account for nearly half of MENA’s media & entertainment revenues by 2024, powered by a pandemic-induced boom in streaming and gaming.
19 April 2021
Middle East consumer behaviour changing and shifting online Despite feeling the financial strain from Covid-19, consumers across the Middle East are still willing to spend more in the near future, although patterns of consumption are likely to change.
24 July 2020

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