Boston Consulting Group’s new boss in the Middle East: Pablo Martinez

Global strategy consulting firm Boston Consulting Group has appointed a new Managing Partner for its Middle East division: Pablo Martinez.

A two decade veteran of the firm, Pablo Martinez has been based in the region since 2013, when he relocated from the firm’s Spanish outfit. Martinez joined Boston Consulting Group (BCG) in 2002, and became a senior partner in 2020.

Reflecting on the next milestone in his career, Martinez said, “Opening a new chapter of leading BCG Middle East is a very exciting step and I look forward to driving BCG’s agenda in the region. I am committed to our people and clients and hope to shape the future of BCG in a fulfilling and sustainable way.”

Martinez leads a team of almost 800 employees across four offices located in: Riyadh, Dubai, Abu Dhabi, and Doha. He also takes on end responsibility for all of BCG’s subsidiaries in the region: Boston Consulting Group (strategy consulting), BCG Platinion (technology transformation), BCG Gamma (artificial intelligence) and BCG Digital Ventures (corporate innovation and business building services).

The firm’s other subsidiaries, BrightHouse (purpose advisory) and BCG Inverto (supply chain and procurement consulting), operate with fly-in teams from offices outside of the Middle East.

The Spanish-origin Martinez takes over the reins from the German Joerg Hildebrandt, who helmed the regional division since 2011 and led the firm through massive growth (BCG more than doubled during this period).

“I’ve been fortunate to work with Pablo for over a decade and had the opportunity to see him drive outstanding growth, spearheading unique initiatives for the region in the public and private sectors, and driving forward our people initiatives. What stands out most for me is Pablo's deep passion for BCG – his commitment to our people, his drive to empower the next generation and his unwavering integrity.”

Hildebrandt meanwhile will transition to the role of Chair of BCG in the Middle East.

Boston Consulting Group first launched a physical presence in the Middle East at the turn of the century. With almost 80 nationalities among its ranks, the regional division is one of the most diverse within the 21,000-strong global group.

Last year, Boston Consulting Group booked stellar growth of 25%, banking $11 billion in revenues. The firm is led by the German Christoph Schweizer.

In yesterday’s released Top Consulting Firms in the Middle East 2022 ranking by ConsultancyME, Boston Consulting Group ranks as one of the most listed leading firms across sectors and practice areas, including receiving the top Diamond score in the fields of strategy consulting and sustainability consulting.

More on Pablo Martinez

Pablo Martinez is a global citizen who has worked with clients all over the Middle East and Europe. In 2002, he joined BCG in Iberia, where he supported the development of the firm’s European consumer and airline clients. Nine years ago, he transferred to the Middle East to launch its Consumer practice, focused on travel and tourism.

Martinez has worked extensively with travel and tourism clients on projects related to strategy, network development, fleet design, cost optimisation, commercial development, and program management office, addressing fundamental strategic, operational, social, and cultural challenges along the way.

In addition to his client work, he has also been the People Chair for the Middle East system for the last five years.

Prior to joining Boston Consulting Group, Martinez worked for SENER as a development engineer, creating control systems in collaboration with one of the world’s leading aeronautic engine manufacturers. He also worked as a researcher at the Massachusetts Institute of Technology. Martinez holds a degree in Aeronautical Engineering from the Polytechnic University of Madrid.