KPMG in Qatar sign MoU to support 2022 FIFA World Cup legacy planning

14 May 2018

KPMG in Qatar will collaborate on research, education and training with the agency responsible for overseeing infrastructure development for the 2022 FIFA World Cup, the Supreme Committee for Delivery & Legacy, after the parties signed a Memorandum of Understanding.

Under the agreement, KPMG in Qatar will work with the Supreme Committee’s Centre of Excellence for Sports and Events Industries – the Josoor Institute – which was established in 2013 in line with country’s National Vision 2030 diversification agenda to build sport and event sector capacity in Qatar and the MENA region through training, certification, consultancy and research.

Inspired by the awarding of Qatar as host-nation for the 2022 FIFA World Cup, the Josoor Institute’s core objectives are to develop a talent pool capable of successfully delivering the world soccer showcase, along with, as a catalyst for sustainable industry growth, future local and regional events on a world-class scale – minimising the need for international support.

Kenan Nouwailati, KPMG in Qatar’s Head of Management Consulting since late last year, said, “We are extremely proud to be working with the SC and JI to develop the sports industry in the country as part of this MOU. By drawing on KPMG’s locally-based professionals and access to experienced Sports Advisory experts from around the world, we hope to make a major contribution towards Qatar’s ability to host and deliver major sporting events.”KPMG in Qatar sign MoU to support FIFA World Cup legacy planning

Executive Director at Josoor Institute, Afraa Al Noaimi, who previously managed human resources for national SME advisory Enterprise Qatar, responded in kind; “It is a great honour for the SC to collaborate with a prestigious partner such a KPMG. I am confident that together with their expertise in the Middle East and their global experience they will be able to share international best practises and innovative techniques to grow Qatar’s sports and events industries through Josoor Institute.”

Through the collaboration, the Josoor Institute will be able to tap into KPMG’s global support network, in particular the Big Four firm’s specialised Sports Advisory practice – which is led by 50 partners and nearly 1,000 dedicated sporting industry consultants worldwide (while the Qatar arm of KPMG employs over 250 professionals). One such advantage could be through the introduction of the practice’s Football Benchmark, a knowledge and research platform and operations tool to enhance decision-making for industry stake-holders.

A further area of focus for KPMG’s global Sports Advisory practice, in addition to supporting, among others, administrators, investors, clubs, leagues, and even individual athletes with career pathway mapping, is in respect to legacy planning for country and city hosts of major international sporting events – a particular emphasis for Qatar and one which earlier this year drew praise from the President of the Icelandic Football Association and former Iceland international and Bolton defender Guðni Bergsson.

“Everything has been extremely well thought out, from a tournament point of view and a social point of view,” said Bergsson on touring the Supreme Committee’s Legacy Pavilion at Al Bidda Tower in Doha, “Qatar has really thought about how the World Cup can benefit the country and the region in the long-term. I now see the Qatar World Cup in a much clearer light and I’m very much looking forward to it.”


PwC partners with the Project Management Institute's Saudi chapter

21 March 2019

Professional services firm PwC has signed a three-year partnership agreement with the Saudi Arabian branch of the Project Management Institute.

Following up from its recent deal with the Emirates Institute for Banking and Financial Studies, the Middle Eastern arm of global professional services giant PwC has signed another agreement – this time with the Saudi chapter of the Project Management Institute: PMI-KSA. The three year collaboration will seek to promote and advance the project management profession in the Kingdom.

Counting some 500,000-plus members worldwide, the Project Management Institute (PMI) is a non-profit industry association for project management professionals, providing advocacy, research, education and the most widely accepted certification for more than 2.9 million professionals worldwide. Among 300 international chapters in 80 countries, PMI’s Saudi branch is one of the largest in the Middle East.

“PMI-KSA is pleased to sign this strategic MoU with a prestigious company like PwC to promote the project management profession,” said PMI-KSA President, Nabilah Al-Tunisi, who is the chief engineer for Saudi Aramco. “We aspire through this MoU and other PMI-KSA programmes to further expand the membership and awareness of the project management profession.”PwC partners with the Project Management Institute's Saudi chapterAccording to the Memorandum of Understanding (MoU) signed by PwC and PMI-KSA, the two organisations will form a partnership of “community, knowledge, technical and cultural advisory” in a number of key areas to develop the strength of the profession in the Kingdom – including collaboration on “standards, educational institutions, events and special interests”.

In a press joint statement, PwC and PMI-KSI outlined a number of objectives, including; to support and encourage the adoption of PMI standards and increase their use for KSA’s Mega Initiatives; to increase the competency of local project managers through accredited training courses; and to share and leverage knowledge gained through publications, site visits and events.”

“For decades, we have been known for our practice to help our clients with their projects from strategy through execution; as well as supporting them in realising and reaping the benefits of each phase,” said PwC Saudi Arabia Country Senior Leader Riyadh Al Najjar. “It is in our heritage of creating trust and providing advice to help public and private organisations be successful.”

Al Najjar continued: “This partnership is another restatement to this effort, only cementing our mission; and we hope that together with PMI-KSA we can continue to support our clients in the best way possible and equip our people to become the leaders of tomorrow.  Together, we can bring forth the best of our combined knowledge and experiences and make an impact in the future of project management in the Kingdom.”