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bain.com
Bain & Company |
News | Marketing
An overview of Bain & Company news in the Middle East:
Consulting industry
Expertise
AI & Gen AI
2
Ecommerce
1
Marketing
2
Industry
Online
1
Retail
1
Themes
Global news
654
AI agents are becoming the new middleman in the online buying process
AI agents – autonomously operating robots that mimic a human person – are increasingly becoming the middleman in the marketing funnel, according to research from Bain & Company.
02 May 2025
‘Generative AI is a game changer for marketers in the Middle East’
Marketing teams are embracing generative AI to transform campaign design, personalization, and delivery.
15 April 2025
More Bain & Company news
AI Readiness Tool helps public sector organisations benchmark and accelerate AI adoption
The World Government Summit and Bain & Company have joined forces to launch a new tool designed to help public sector organisations assess their readiness to adopt artificial intelligence (AI) and ge
05 February 2026
MENA’s consumer packaged goods industry in a high-growth phase
The MENA region is quickly becoming a leader in global consumer packaged goods (CPG) industry.
26 January 2026
Middle East shines in otherwise flat and shifting global luxury market
Global strategy consultancy Bain & Company has released its latest annual luxury goods report, with the Middle East continuing to stand out as the strongest performing regional market in the world.
11 December 2025
Consulting leaders to shape strategic dialogue at GPCA’s chemicals forum in Bahrain
At the Annual GPCA Forum in Bahrain, leaders from the consulting industry will play an important role in shaping strategic discussions and leading sessions.
05 December 2025
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