Pure Consulting celebrates its support to KSA’s National Cultural Awards
The 4th edition of the National Cultural Awards in Saudi Arabia was a resounding success, spotlighting organisations and individuals that have made an outstanding contribution to the Kingdom’s cultural scene.
Organized by the Ministry of Culture, the National Cultural Awards reflect the ministry’s commitment to supporting cultural production and honoring those enriching the Kingdom’s artistic and creative heritage.
In a grand ceremony held on August 12, 2024, under the patronage of Crown Prince Mohammed bin Salman bin Abdulaziz, the Minister of Culture Prince Badr bin Abdullah bin Farhan Al Saud honored the winners and praised the Crown Prince’s unwavering support for cultural development.
Over 20 awards were handed out this year, including two new award categories: the Handicrafts Award and the Cultural Media Award.
The cultural personality of the year award went to Saad Al-Sowayan, a leading figure in anthropology specializing in oral history and Nabati poetry. Other notable winners included writer Diya Youssef, who received the youth culture award, and the Jabal Al-Fayrouz Foundation, which was honored for its efforts in protecting international cultural heritage.
The awards ceremony honored winners across a wide spectrum of cultural sectors. Among them were Osama Al-Muslim for fiction, Walid Al-Omari for translation and Abadi Al-Johar for music.
In the private sector, MBC Group took home the award for cultural institutions, while the King Faisal Foundation was recognized in the nonprofit category.
The diverse categories reflect the Kingdom’s commitment to supporting a broad array of cultural expression, from architecture and literature to performing arts.
Pure Consulting
Serving as a trusted partner of the Ministry of Culture, Pure Consulting played a key role in designing and implementing the fourth edition of the National Cultural Awards.
Hesham Rowaihy, Managing Partner at Pure Consulting, said: “Our participation in this national initiative, along with the trust our clients place in us, is a true honor for us as a leading Saudi consulting firm. This initiative reflects our mission to empower our talents, partners, and community to achieve a more ambitious future for our nation.”
“This achievement highlights the Kingdom’s leading role in celebrating Saudi cultural achievements and honoring pioneers and creatives across various sectors. It also embodies our contribution at Pure Consulting to supporting the growth of the cultural sector, fostering an engaged community that celebrates outstanding cultural production, and showcasing authentic Saudi culture on the global stage.”
“I thank my colleagues in Pure Consulting for the great effort and work, and I thank the leaders of the Ministry of Culture for their confidence in us to be one of their partners in this national initiative.”
