Alrajhi Bank awards communication mandate to Jummar

Alrajhi Bank, one of the region’s largest banks, has awarded a communication and public relations contract to Jummar.

With assets exceeding one trillion Saudi riyals by market capitalization, Alrajhi Bank is the largest bank in the region. The financial institution serves more than 19.8 million customers through a network of over 500 branches across Saudi Arabia, as well as international branches in Malaysia, Jordan, and Kuwait.

Following a competitive tender process, Alrajhi Bank selected Jummar as its partner for communications and public relations services in Saudi Arabia. The contract spans services such as media planning, content development, media relations, and hands-on support during corporate communication initiatives.

Founded in 2021, Jummar is a Riyadh-based company that works for clients in numerous sectors, including banking, aviation, hospitality, real estate, media, education, energy, and entertainment. Jummar is a member of PROI Worldwide, a global network of communication firms with a presence in over 60 countries.

Commenting on the mandate, Co-Founder and CEO Ibrahim Al-Mutawa said: “We are proud of this partnership with Alrajhi Bank, the leading bank in the region, as well as a pioneer of digital transformation in the regional financial sector. This partnership represents a significant milestone for Jummar and opens new horizons to strengthen our presence and consolidate our position in the public relations industry across the region.”