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Social Media news in the Middle East
An overview of news, trends and research in Social Media consulting in the Middle East:
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Short-form content taking MENA digital media landscape by storm
Short-form video content, in particular on TikTok, is set to drastically change the make-up of the Middle East’s digital media sector, according to a new report by RedSeer.
16 August 2021
MENA spending on social media advertising is on the up
By the end of 2021, social media could account for a third of the total digital media advertising spend in the Middle East and North Africa (MENA).
23 March 2021
Strategy& partners with Facebook on Lebanese SME initiative
Facebook has launched a new initiative to support struggling small- and medium-sized businesses in Lebanon.
17 March 2021
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