Pure Sports | News

An overview of Pure Sports news in the Middle East:

Pure Sports supports strategic roadmap for Union of Arab National Olympic Committees The Union of Arab National Olympic Committees (UANOC) has adopted its new future-focused strategy. The strategic roadmap was developed in collaboration with Saudi-based advisory firm Pure Sports.
13 November 2025
Pure Sports and SENT launch joint venture PureSENT for the football ecosystem Pure Sports, a leading sports consultancy in Saudi Arabia, and SENT, an Indonesian company that owns Serie A’s remarkable success story Como 1907, have joined forces to launch PureSENT, a joint ventu
28 October 2025

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