Pure Sports | News | Sport

An overview of Pure Sports news in the Middle East:

Nawa Program: Pure Sports empowers the next generation of Saudi sports talent As part of its commitment to investing in future talent, Pure Sports served as the Executive Sponsor and Host of the ‘Nawa Intro to Sports’ program, one of Saudi Arabia’s leading youth development pr
01 September 2026
PureSENT partners with The Players Fund to advance football innovation in Middle East PureSENT, a joint venture between Pure Sports and SENT, the owner of Como 1907, has inked a strategic partnership with venture capital firm The Players Fund to accelerate innovation and unlock new co
21 August 2026
PureSENT strengthens global football collaboration at Business on the Lake Summit At Business on the Lake, a 2-day innovation and business summit organized by Como 1907, football executives, industry leaders, brands, investors and innovators came together to discuss how technology
05 August 2026
Anas Orfali (Pure Sports) participates in Asian Jiu-Jitsu Federation’s general assembly Held in Kazakhstan, the Jiu-Jitsu Asian Union’s general assembly brought together member federations to discuss the continued growth and development of jiu-jitsu across the region.
30 July 2026
Pure Sports contributes to sports management education at Alexandria University Pure Sports, a regional sports consulting firm, has shared its expertise and industry know-how with students at Alexandria University.
03 June 2026
Mohammed Assaqaf appointed to evaluation committee of Sports Innovation Hackathon Mohammed Assaqaf, a Manager at Pure Sports, has served on the evaluation committee of the Sports Innovation Hackathon 2026.
27 April 2026
Pure Sports supports Riyadh Schools Football Academy with talent development pathways Working together with Pure Sports, the Riyadh Schools Football Academy has taken a next step in how it develops and supports the next generation of football talent.
21 December 2025
Anas Orfali (Pure Sports) named Chairman of Saudi Jiu-Jitsu Federation The Saudi Jiu-Jitsu Federation has appointed Anas Orfali, Managing Partner of Pure Sports, as its new Chairman.
26 November 2025
Pure Sports supports strategic roadmap for Union of Arab National Olympic Committees The Union of Arab National Olympic Committees (UANOC) has adopted its new future-focused strategy. The strategic roadmap was developed in collaboration with Saudi-based advisory firm Pure Sports.
13 November 2025
Sports Investment Forum launches in Riyadh with Pure Sports as Strategic Partner The first edition of the Sports Investment Forum kicked off today in Riyadh, bringing together around 3,000 attendees from across the sports, tourism, and government sectors.
07 April 2025

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